GB/T 27936-2011 Terminology of Publication Distribution GB/T27936-2011 |tt||Standard compression package decompression password: www.bzxz.net
This standard defines the terms and definitions in publication distribution activities, including basic terms, subject terms, object terms, transaction terms, logistics terms, information terms and financial and management terms. This standard is applicable to publication distribution and related fields. ||
tt||This standard is drafted in accordance with the rules given in GB/T1.1-2009.
This standard is under the jurisdiction of the National Technical Committee for Standardization of Publication Distribution (SAC/TC505).
The drafting organizations of this standard are: Commercial Press, China Publishing Group Corporation, People's Publishing House, People's Education Press, Higher Education Press, Science Press, Chemical Industry Press, Foreign Language Teaching and Research Press, China Cartographic Publishing House, Xinhua Bookstore Head Office, Shanghai Xinhua Media Chain Co., Ltd., Jiangsu Phoenix Xinhua Book Co., Ltd., Jiangxi Xinhua Distribution Group Co., Ltd., Shandong Xinhua Bookstore Group Co., Ltd., Anhui Xinhua Media Co., Ltd., Yunnan Xinhua Bookstore Group Co., Ltd., School of Information Management, Wuhan University, Beijing Jiaotong University.
The main drafters of this standard are: Yu Dianli, Luo Zichu, Fan Weiping, Tan Wen, Wang Jixian, Liu Guohui, Wang Hongjing, Zhou Qinghua, Lv Xiaoqing, Cai Jingsheng, Cheng Lihong, Xiao Junhua, Ye Bing, Pan Shaoping, Zhang Lianqi, Liu Xiuli, Xiang Anquan, Yang Jianzhong, Wang Fang, Chi Tao, Li Liequn, Jin Guohua, Liu Rong, Wu Zhonghua, Li Junqiang, Xiang Lanxian, Li Weiwei, Huang Xianrong, Ru Yihong, Xu Lifang, Liu Meihua.
The following documents are essential for the application of this document. For any referenced document with a date, only the version with the date applies to this document. For any referenced document without a date, the latest version (including all amendments) applies to this document.
GB/T18354—2006 Logistics Terms
GB/T18811—2002 Basic Terms of Electronic Commerce
CY/T50—2008 Publishing Terms
Preface I
Introduction II
1 Scope1
2 Normative References1
3 Basic Terms of Publication Distribution1
4 Terms of Publication Distribution Subject5
5 Terms of Publication Distribution Object9
6 Terms of Publication Distribution Transaction15
7 Terms of Publication Distribution Logistics19
8 Terms of Publication Distribution Information26
9 Publication distribution finance and management terms 32
References 37
Index 38
Chinese Pinyin Index 38
English Corresponding Word Index 44

ICS 01.040.97
National Standard of the People's Republic of China
GB/T 27936—2011
Publicatjon distribution terminologyPublished on 2011-12-30
General Administration of Quality Supervision, Inspection and Quarantine of the People's Republic of ChinaStandardization Administration of the People's Republic of China
Implemented on 2012-03-01
GB/T 27936—2011
Normative references
Basic terms for publication distribution
Terms for subjects of publication distribution
Terms for objects of publication distribution
Terms for transaction of publication distribution
Terms for logistics of publication distribution
Terms for information of publication distribution
9Terms for finance and management of publication distribution·
References
Chinese phonetic index
English corresponding index
TTKNKAA
This standard was drafted in accordance with the rules given in GB/T1,1—2009. This standard is under the jurisdiction of the National Technical Committee for Standardization of Publication Distribution (SAC/TC505). GB/T 27936—2011
This standard was drafted by: The Commercial Press, China Publishing Group Corporation, People's Publishing House, People's Education Press, Higher Education Press, Science Publishing House, Chemical Industry Press. Foreign Language Teaching and Research Publishing, China Cartographic Publishing House, Xinhua General Store Head Office, Shanghai Xinhua Media Chain Co., Ltd., Jiangsu Fenghuang Xinhua Book Co., Ltd., Jiangxi Xinhua Distribution Group Co., Ltd., Shandong Xinhua Bookstore Group Co., Ltd., Anhui Xinhua Media Co., Ltd., Yunnan Xinhua Bookstore Group Co., Ltd., School of Information Management, Wuhan University, and Beijing Jiaotong University.
The main drafters of this standard are Yu Dianli, Luo Zichu, Fan Weiping, Tan Wen, Wang Jizi, Liu Guohui, Wang Hongjing, Zhou Xiaohua, Lv Xiaoqing, Cai Jingsheng, Cheng Lihong, Xiao Junhua, Ye Bing, Pan Shaoping, Zhang Lianqi, Liu Xiuli, Xiang Anquan, Shu Jiansi, Wang Fang, Chi Tao, Li Liequn, Jin Guohua, Liu Rong, Wu Zhonghua, Li Junqiang, Xiang Lanxian, Li Weihui, Huang Xianzhu, Ru Yihong, Xu Lifang, and Liu Meihua. I
TTTKANTKACA
GB/T27936—2011
The Shanban publication distribution industry is an important link in my country's publishing industry chain and an important part of my country's cultural industry. With the rapid development of my country's publishing and distribution industry, the connotation and extension of many traditional terms have changed, and new publication distribution terms have also emerged. Therefore, my country urgently needs to formulate publication distribution terminology standards that meet the requirements of the times. This standard draws on the latest academic research results in publishing and distribution at home and abroad, and closely combines the specific practices of publishing and distribution business and management. It systematically collects the basic concepts in the field of publication distribution in my country, and scientifically classifies and normatively describes them. The standardization of publication distribution terminology is the basis and premise of publication distribution standardization. It will play an important basic supporting role in the exchange and sharing of publication distribution information, the construction of my country's modern publication circulation system, the construction of a unified, open, competitive, orderly, healthy and prosperous modern publication market system, the improvement of the operating efficiency of publishing and distribution enterprises and the overall operating efficiency of the industry, and the implementation of my country's publication distribution industry's "going out" strategy and international integration.
TTKANYKAcA
" Scope
Publication Distribution Terminology
GB/T27936—2011
This standard defines the terms and definitions in publication distribution activities, including basic terms, subject terms, object terms, transaction terms, logistics terms, information terms and financial and management terms for publication distribution. This standard applies to publication distribution and related fields. 2 Normative references
The following documents are indispensable for the application of this document. For all references with dates, only the versions with legal dates are applicable to this document. For references without dates, the latest versions (including all amendments) shall apply to this document. GB/T18354-2006 Logistics terms
GB/T18811-2002 Basic terms of e-commerce CY/T 50-2008
Publishing terms
3 Basic terms of publication distribution
Publication publicatinn
Cultural products with a certain material form and storing short-term information for the purpose of inheritance and dissemination. Note CY/T 50-2008, definition 2.52. 3.2
Formal publication
Formal publication
Publication published by a publishing unit in accordance with prescribed procedures. [CY/T50—2008, definition 2.53]
Illegal publications are old publications that violate relevant laws and regulations. Note: Rewrite CY/T 50—200% definition 2.65. 3. 4
Internal publications are limited to a certain range of publications. 3.5
Internal information publications are non-saleable printed materials used to guide work and exchange information within the system, industry, and unit, excluding official briefings, etc. Note: Rewrite CY/T50-2008, definition 2.543.6
Publications in minority languages
Publications in minority languages, Note: Rewrite CY/T50--2008, definition 5.4.1
TTTKANTKACA
GB/T 27936-2011
Beijing publicationbraille publicationPublications in which languages ​​and characters are spelled with braille characters for the blind to read by touch. [CY/T 50-2008, definition 5, 5]
Foreign language publicationforeign language publicationPublications published in foreign languages.
Monographic publicationA publication in which a publisher publishes a work or part or parts of a work as a single volume and can be publicly distributed in any product form. Different from continuous publications and integrated publications. Note: Rewrite GB/T 5795-2006, definition 3.7. 3.10
Multi-volume publicationmulti-volume publication
A publication with a unified name and published in the form of separate volumes. 3. 11
Serial publicationsgeries
A series of products published continuously over a period of time, in an undefined order and marked with a unified title, usually with similar product forms and sharing a unique brand or design style.
serial
Serial publication
A publication with a fixed name, abbreviated serial number, no predetermined end date, and published in succession, separately or in parts. Note 1: Includes periodicals, annual publications, newspapers and serials, etc. Note 2: Rewrite CY/T50-2008, definition 2.58. 3.13
Pornographic publications
Pornographic publicatlon
Publications that promote and disseminate obscene and pornographic acts. Note: Rewrite CYT50-2008, definition 2.56 3. 14
Pseudograph
Books that contain false information about the publisher, title, author, year of the work, and other aspects. Note: Rewrite CY/T50-2008, definition 5.12, 3. 15
Prohibited publications forbiddenpublication Contents should be published in accordance with the relevant provisions of the Regulations on Publication Management. 3. 16
Farmer's reading room
Nonghao Book House
A public welfare cultural place built by the government in administrative villages to meet the cultural needs of farmers, with a certain number of books, newspapers, educational products, electronic publications and corresponding reading and playback conditions, and managed and self-serviced by the people. 3. 17
Distribution
The business activity of selling publications to consumers, including general distribution, wholesale and retail. Note: Rewrite CY/T 502008, definition 2.49:2
TKNKACA
Mode of distributionThe transaction method and business form adopted in the process of publication circulation. 3.19
General distributionzongfaxing
GB/T 27936--2011
The activity of a publishing unit or a commissioned distribution unit as the sole supplier of one or more types of publications to other publishers of publications.
Note: Rewrite CY/T50-2008, definition 7.3. 3.20
Wholesale
The activity of a supplier selling publications to other publishers. 3.21
Retall
The activity of a publisher selling publications directly to consumers. 3,22
Channel af distribution
Dream travel
The transaction path that publications go through in the process of transferring from the production field to the consumption field. Note: Rewrite CY/T 50—2008, definition 7.7, 3.23
pubsherdistrihatlon
publisherdistribution business handled by the publishing unit itself. 3.24
system distribution
system distribution
distribution method of selling publications through industry systems. 3.25
audience
distribution targets
units and individuals recognized by publishers and distributors as having market demand for publications. 3.26
range of distribution
distribution range
the regions and readers of the publication. Note: Rewrite CY/T 50—2008, definition 2.30.3.27
publicrelease
public release method of distribution without restrictions on the distribution regions and readers. [CY/T50—2008, definition 2.31]
controlled distribution
internal distribution
a distribution method that limits the distribution area and the target readers. Note: rewrite CY/T50—2008, definition 2.32.3.29
saleprohibited
sale prohibited
distribution prohibited administrative or judicial act of forcibly prohibiting the sale of a certain publication. Note: rewrite CY/T50—2008, definition 2.34.TTTKONTKACA
GB/T27936—2011
chain operation
an organizational form that operates similar goods or services, uses a number of stores under the same trade name, and adopts unified procurement or franchising under the management of the headquarters to achieve economies of scale. Note: Rewrite 5B/T104652008, definition 3.1. 3.31
e-commerceEc
E-commerce
General term for various commercial activities carried out on the Internet. [GR/T 183542006, definition 5.27]
Distribution systemsystem of distributionThe organizational management system and operation mode of publication distribution agencies and distribution activities. 3.33
Social benefit
The influence and role that is beneficial to social progress generated by publication distribution activities. 3.34
Ecanomic benefit
Economic benefit
The economic income of the publisher in the publication business activities. 3.35
Publication marketpublicationmarket
The sum of various economic activities carried out by the publication commodity exchange and the various economic relations generated thereby. 3. 36
Publication market segmentationPuhlicatinnsmarkelsegmentatlonThe process by which publishers divide the entire market into several sub-markets according to the differences in market demand and certain characteristics. 3.37
Publication circulationpuhlicationcircalatinnThe process by which publications are transferred from the production field to the consumption field. 3.38
Publication commodity flowpubtication commodity flowThe process by which the value of publication commodities is transferred. 3. 39
Publication logisticspuhiication logisticsThe process by which publications physically flow from the supply site to the receiving site. 3.40
Publication fund flowpublication fund flowThe process by which funds flow with the transfer of ownership of publication commodities and related services. 3.41
Publication information flowpahlication information flowThe process by which publication product information and related circulation information are transmitted between the production, circulation and consumption fields. 3.42
Intermediary in a distribution channel The intermediate link in the process of publications moving from the production field to the consumption field. 4
TKNYKACA
Publications supply chain publicationsupplychain The network structure formed by providing publications or services to the final customers in the process of publication circulation. 3.44
Supply chain management supply chain management Plan, organize, coordinate and control all activities involved in the supply chain_GB/T 18354—2006, definition 2, 6_4 Publication distribution entity term
Distributor
Distribution agency
An institution engaged in publication distribution activities.
Note: Rewrite CY/T50—2008.Definition 2.204.2
Publishing unit
publishing house
Publishing house publishing agency
Publishing company publishing company
Publisher publisher
Professional organization engaged in publishing activities.
GB/T 27936--2011
Note 1: Publishing units include newspapers, periodicals, book publishing houses, audio-visual publishing houses, electronic publications publishing houses, network publishing units, and newspaper and periodical editorial departments that do not set up newspapers or periodicals. Note 2, rewrite CY/T 50—2008.Definition 2.134.3
Distribution staff Personnel engaged in the distribution of publications.
Distribution association is an industry association participated by publishers to achieve the common goals of the distribution industry, safeguard the overall interests of the industry and strengthen industry self-discipline. 4.5
Distribution enterprise is an economic entity with independent legal personality and engaged in publication distribution business with administrative permission. 4.6
Distribution group is an operating organization mainly composed of several publication distribution enterprises. 4.7
General distribution unit is an issuer with a general distribution business license for publications and engaged in the general distribution of publications. 4.8
Wholesaler is an issuer engaged in the wholesale business of publications. E
TTKANTKACA
CB/T 27936—2011
Quarterly relailer is an issuer engaged in the retail business of publications. 4.10
Dealer;distrihutor
A publisher who purchases publications from suppliers and conducts business activities under his own name or the name of another person.11
Agent
A publisher who does not own the publications and conducts business activities in the name of the publisher during the circulation of publications. 4.12
Supplier
A publisher or distributor who provides publications during the circulation of publications. 4. 13
Distribution network
An organized, planned, and geographically distributed publication distribution system consisting of a certain number of distribution outlets. 4.14
Distribution outlet
The basic unit of the publication distribution system. 4.15
Specialist outlet
A distribution outlet that operates one or several types of publications. 4. 16
General outlet
A distribution outlet that operates various types of publications. 4, 17
rural nutletrural nutlet
a distribution outlet set up in rural areas and mainly serving rural readers. 4.18
supply and marketing cooperative distribution outletssupply and marketing cooperative distribution outletssupply and marketing cooperative distribution outletsindependent bookstores set up by supply and marketing cooperatives or book sales areas set up in their outlets. 4.19
bookstorebookstare;bookshop
a distribution agency or sales place whose main business is the sale of publications. Note: rewritten from CY/T 50-2008, definition 7.31, 4.20
state-owned bookstorestate-ewmitdbookstorea bookstore in which the state is the only investor and enjoys the ownership interest. 4.21
collective-owned bookstore
collective-owned bookstore
a bookstore in which a collective unit is the investor and enjoys the ownership interest. 6
TTKNTKACA
Individual-owned bookstoreA bookstore in which an individual is the investor and has the ownership rights. 4.23
Stock-holding bookstoreA bookstore with diversified capital structure and investors having corresponding rights according to their shares. 4.24
Uuthorized distributor
Specialized dealer
A bookstore authorized by the publisher to use the publisher's name and trademark for business activities. 4.25
Specialist bookstore
Specialized bookstore
A bookstore targeting specific readers and dealing in books of a certain type or several types. 4. 26
Antiquarian bookstoreA bookstore whose main business is to purchase and sell old books and periodicals. 4.27
Foreign language bookstoreFareign laguage bookstoreBookstore whose main business is to issue foreign language publications. 4.28
Audio-visual bookstoreUudio-visual bonkstoreBookstore whose main business is to sell audio-visual products and electronic publications. 4.29
Mail-order bookstoreMail-order bokstore
Bookstore whose main sales form is mailing. 4.30
Independent bookstoreIndependent hookstoreBookstore that uses separate stores to carry out business activities independently. 4.31
Chain bookstore
Chain bookstore
GB/T 27936-—2011
A general term for a number of bookstores that are under the management of the same headquarters, use the same logo, and carry out publication business activities by means of unified procurement or granting franchises to achieve economies of scale. 4.32
cbain bookstore headquarterschain bookstore headquarters
The core management organization of an enterprise responsible for the development, configuration, control and use of chain bookstore resources. 4.33
Company-owned bookstoreregular chain bookstore
Stores opened and operated by the chain bookstore headquarters under its unified management. 4.34
franchisedbrokstore
franchised chain bookstore
GB/T27936—2011
In a franchise chain, a store built by the franchisee using the franchisor's trademarks, trade names, business models, patents, proprietary technologies and other business resources after obtaining authorization from the franchisor.
voluntary thain buokstore
voluntary chain store
chain bookstore
a dozen of stores or enterprises that are willing to form a chain operation and face consumers with the same brand image and take joint venture as a link without changing the ownership relationship of their respective assets. 4.36
city hookstore
a bookstore located in a residential community and serving the residents of the community as the main object. 4.37
online bookstoreinternet bookstore;online buokstorea bookstore that mainly conducts publication trading activities through the Internet. 4.38
reader club
readerclub
book clubbaokclub
a publisher that introduces, recommends and sells publications in a membership system. 4.39
College book agencyA publishing unit set up in colleges and universities and in the field of higher education, mainly responsible for the distribution of textbooks, academic works and general books for colleges and universities (including adults).
Service department for readersA publishing unit set up by a publishing house, mainly responsible for selling its own publications and providing services to readers. 4.41
Postal distribution networkPostal distribution network for newspaper and periodicalA business network formed by a postal enterprise that intends to be responsible for the distribution of newspapers and periodicals. 4.42
Newspaper and periodical distributionPost-officeA branch of a postal enterprise that receives newspapers and periodicals from a newspaper and periodical publisher and distributes them to a postal subscription office. 4.43
Subscription office of newspaper and periodicalA branch of a postal enterprise that handles the subscription and sale of newspapers and periodicals. 4.44
Dewspaper and periodical postal outlet
Dewspaper and periodical postal outlet A branch of a postal enterprise that sells books and newspapers 4.45
Postal newspaper and periodical kiosk A fixed postal facility located on the street that sells books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall that sells books and newspapers.16
geueral outlet
A distribution outlet that sells all kinds of publications. 4, 17
rural outlets
A distribution outlet that is set up in rural areas and mainly serves rural readers. 4.18
supply and marketing cooperative distribution outletssupply and marketing cooperative distribution outletssupply and marketing cooperative distribution outletsIndependent bookstores set up by supply and marketing cooperatives or bookstores in their outlets. 4.19
bookstorebookstore;bookshop
A distribution agency or sales place whose main business is to sell publications. Note: Rewrite CY/T 50-2008, definition 7.31, 4.20
state-owned bookstorestate-ewmited bookstoreA bookstore in which the state is the only investor and enjoys the ownership interest. 4.21
collective-owned bookstore
solid-state bookstore
a bookstore in which a collective unit is the investor and enjoys the ownership interest. 6
TTKNTKACA
individual-owned bookstoreA bookstore in which an individual is the investor and enjoys the ownership interest. 4.23
joint-stock bookstoreA bookstore with diversified capital structure and investors enjoy corresponding interests according to their shares. 4.24
uniqued distributor
specialized dealer
a bookstore authorized by a publisher to use its name and trademark for business activities. 4.25
speclalist bookstore
specialized bookstore
a bookstore targeting specific readers and dealing in certain or several categories of books. 4. 26
Atiquarian bookstoreA bookstore whose main business is to buy and sell used books and periodicals. 4.27
Fareign laguage bookstoreA bookstore whose main business is to distribute foreign publications. 4.28
Audio-visual bookstoreA bookstore whose main business is to sell audio-visual products and electronic publications. 4.29
Mail-order bookstoreMail-order bokstore
A bookstore whose main sales method is mailing. 4.30
Independent bookstoreIndependent hookstoreA bookstore that uses a separate store to conduct independent business activities. 4.31
chain bookstore
Chain bookstore
GB/T 27936-—2011
A general term for a number of bookstores that are managed by the same headquarters, use a circle logo, and carry out publication business activities by means of unified procurement or granting franchises to achieve scale efficiency. 4.32
cbain bookstore headquartersChain bookstore headquarters
The core management organization of an enterprise responsible for the development, allocation, control and use of chain bookstore resources. 4.33
Company-owned bookstoreRegular chain bookstore
A store invested and opened by a chain bookstore headquarters and operated under its unified management. 4.34
franchisedbrokstore
franchised bookstore
GB/T27936—2011
In a franchise chain, the franchisee uses the franchisor's trademark, trade name, business model, patents and proprietary technology to build a store after obtaining authorization from the franchisor.
voluntary thain buokstore
voluntary chain store
chain bookstore
a dozen stores or enterprises that are willing to form a chain operation with the same brand image to face consumers and take common development as a link without changing the ownership relationship of their respective assets. 4.36
city hookstore
a bookstore located in a residential community and serving the residents of the community as its main service objects. 4.37
Online bookstoreinternet bookstore;online buokstoreA bookstore that mainly uses the Internet as a medium for publishing transactions. 4.38
Reader club
Sreaderclub
Book clubbaokclub
A publishing organization that introduces, recommends and sells printed materials in a membership system. 4.39
College book agencyCollege book agencyA publishing organization set up in colleges and universities and higher education that mainly undertakes the distribution of textbooks, academic works and general books for colleges and universities (including adults).
Reader service departmentService department for readersA publishing organization set up by a publishing house that mainly sells its own publications and provides services to readers. 4.41
Postal distribution network for newspaper and periodicalsThe operating network formed by postal enterprises that intend to distribute newspapers and periodicals. 4.42
Newspaper and periodical distribution post-office
A branch of a postal enterprise that receives newspapers and periodicals from newspaper and periodical agencies and distributes them to postal subscription offices. 4.43
Subscription office of nespaper and periodicalsA branch of a postal enterprise that handles the subscription and sale of newspapers and periodicals. 4.44
Postal newspaper and periodical outlet
Dewspaper and periodical postal outletA branch of a postal enterprise that mainly engages in the retail of books and newspapers and periodicals. 4.45
Postal newspaper and periodical kioskA fixed postal facility set up on the street to sell books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall selling books and newspapers.16
geueral outlet
A distribution outlet that sells all kinds of publications. 4, 17
rural outlets
A distribution outlet that is set up in rural areas and mainly serves rural readers. 4.18
supply and marketing cooperative distribution outletssupply and marketing cooperative distribution outletssupply and marketing cooperative distribution outletsIndependent bookstores set up by supply and marketing cooperatives or bookstores in their outlets. 4.19
bookstorebookstore;bookshop
A distribution agency or sales place whose main business is to sell publications. Note: Rewrite CY/T 50-2008, definition 7.31, 4.20
state-owned bookstorestate-ewmited bookstoreA bookstore in which the state is the only investor and enjoys the ownership interest. 4.21
collective-owned bookstore
solid-state bookstore
a bookstore in which a collective unit is the investor and enjoys the ownership interest. 6
TTKNTKACA
individual-owned bookstoreA bookstore in which an individual is the investor and enjoys the ownership interest. 4.23
joint-stock bookstoreA bookstore with diversified capital structure and investors enjoy corresponding interests according to their shares. 4.24
uniqued distributor
specialized dealer
a bookstore authorized by a publisher to use its name and trademark for business activities. 4.25
speclalist bookstore
specialized bookstore
a bookstore targeting specific readers and dealing in certain or several categories of books. 4. 26
Atiquarian bookstoreA bookstore whose main business is to buy and sell used books and periodicals. 4.27
Fareign laguage bookstoreA bookstore whose main business is to distribute foreign publications. 4.28
Audio-visual bookstoreA bookstore whose main business is to sell audio-visual products and electronic publications. 4.29
Mail-order bookstoreMail-order bokstore
A bookstore whose main sales method is mailing. 4.30
Independent bookstoreIndependent hookstoreA bookstore that uses a separate store to conduct independent business activities. 4.31
chain bookstore
Chain bookstore
GB/T 27936-—2011
A general term for a number of bookstores that are managed by the same headquarters, use a circle logo, and carry out publication business activities by means of unified procurement or granting franchises to achieve scale efficiency. 4.32
cbain bookstore headquartersChain bookstore headquarters
The core management organization of an enterprise responsible for the development, allocation, control and use of chain bookstore resources. 4.33
Company-owned bookstoreRegular chain bookstore
A store invested and opened by a chain bookstore headquarters and operated under its unified management. 4.34
franchisedbrokstore
franchised bookstore
GB/T27936—2011
In a franchise chain, the franchisee uses the franchisor's trademark, trade name, business model, patents and proprietary technology to build a store after obtaining authorization from the franchisor.
voluntary thain buokstore
voluntary chain store
chain bookstore
a dozen stores or enterprises that are willing to form a chain operation with the same brand image to face consumers and take common development as a link without changing the ownership relationship of their respective assets. 4.36
city hookstore
a bookstore located in a residential community and serving the residents of the community as its main service objects. 4.37
Online bookstoreinternet bookstore;online buokstoreA bookstore that mainly uses the Internet as a medium for publishing transactions. 4.38
Reader club
Sreaderclub
Book clubbaokclub
A publishing organization that introduces, recommends and sells printed materials in a membership system. 4.39
College book agencyCollege book agencyA publishing organization set up in colleges and universities and higher education that mainly undertakes the distribution of textbooks, academic works and general books for colleges and universities (including adults).
Reader service departmentService department for readersA publishing organization set up by a publishing house that mainly sells its own publications and provides services to readers. 4.41
Postal distribution network for newspaper and periodicalsThe operating network formed by postal enterprises that intend to distribute newspapers and periodicals. 4.42
Newspaper and periodical distribution post-office
A branch of a postal enterprise that receives newspapers and periodicals from newspaper and periodical agencies and distributes them to postal subscription offices. 4.43
Subscription office of nespaper and periodicalsA branch of a postal enterprise that handles the subscription and sale of newspapers and periodicals. 4.44
Postal newspaper and periodical outlet
Dewspaper and periodical postal outletA branch of a postal enterprise that mainly engages in the retail of books and newspapers and periodicals. 4.45
Postal newspaper and periodical kioskA fixed postal facility set up on the street to sell books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall selling books and newspapers.27
Foreign language bookstoreFareign laguage bookstoreA bookstore whose main business is to issue foreign language publications. 4.28
Audio-visual bookstoreA bookstore whose main business is to sell audio-visual products and electronic publications. 4.29
Mail-order bookstoreMail-order bokstore
A bookstore whose main sales form is mailing. 4.30
Independent bookstoreIndependent hookstoreA bookstore that uses a separate store to carry out business activities independently. 4.31
Chain bookstore
Chain bookstore
GB/T 27936-—2011
A general term for a number of bookstores that are under the management of the same headquarters, use a round-the-loop logo, and carry out publication business activities by means of unified procurement or granting franchises to achieve economies of scale. 4.32
cbain bookstore headquarterschain bookstore headquarters
The core management organization of an enterprise responsible for the development, configuration, control and use of chain bookstore resources. 4.33
Company-owned bookstoreregular chain bookstore
Stores opened and operated by the chain bookstore headquarters under its unified management. 4.34
franchisedbrokstoreWww.bzxZ.net
franchised chain bookstore
GB/T27936—2011
In a franchise chain, a store built by the franchisee using the franchisor's trademarks, trade names, business models, patents, proprietary technologies and other business resources after obtaining authorization from the franchisor.
voluntary thain buokstore
voluntary chain store
chain bookstore
a dozen of stores or enterprises that are willing to form a chain operation and face consumers with the same brand image and take joint venture as a link without changing the ownership relationship of their respective assets. 4.36
city hookstore
a bookstore located in a residential community and serving the residents of the community as the main object. 4.37
online bookstoreinternet bookstore;online buokstorea bookstore that mainly conducts publication trading activities through the Internet. 4.38
reader club
readerclub
book clubbaokclub
a publisher that introduces, recommends and sells publications in a membership system. 4.39
College book agencyA publishing unit set up in colleges and universities and in the field of higher education, mainly responsible for the distribution of textbooks, academic works and general books for colleges and universities (including adults).
Service department for readersA publishing unit set up by a publishing house, mainly responsible for selling its own publications and providing services to readers. 4.41
Postal distribution networkPostal distribution network for newspaper and periodicalA business network formed by a postal enterprise that intends to be responsible for the distribution of newspapers and periodicals. 4.42
Newspaper and periodical distributionPost-officeA branch of a postal enterprise that receives newspapers and periodicals from a newspaper and periodical publisher and distributes them to a postal subscription office. 4.43
Subscription office of newspaper and periodicalA branch of a postal enterprise that handles the subscription and sale of newspapers and periodicals. 4.44
Dewspaper and periodical postal outlet
Dewspaper and periodical postal outlet A branch of a postal enterprise that sells books and newspapers 4.45
Postal newspaper and periodical kiosk A fixed postal facility located on the street that sells books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall that sells books and newspapers.27
Foreign language bookstoreFareign laguage bookstoreA bookstore whose main business is to issue foreign language publications. 4.28
Audio-visual bookstoreA bookstore whose main business is to sell audio-visual products and electronic publications. 4.29
Mail-order bookstoreMail-order bokstore
A bookstore whose main sales form is mailing. 4.30
Independent bookstoreIndependent hookstoreA bookstore that uses a separate store to carry out business activities independently. 4.31
Chain bookstore
Chain bookstore
GB/T 27936-—2011
A general term for a number of bookstores that are under the management of the same headquarters, use a round-the-loop logo, and carry out publication business activities by means of unified procurement or granting franchises to achieve economies of scale. 4.32
cbain bookstore headquarterschain bookstore headquarters
The core management organization of an enterprise responsible for the development, configuration, control and use of chain bookstore resources. 4.33
Company-owned bookstoreregular chain bookstore
Stores opened and operated by the chain bookstore headquarters under its unified management. 4.34
franchisedbrokstore
franchised chain bookstore
GB/T27936—2011
In a franchise chain, a store built by the franchisee using the franchisor's trademarks, trade names, business models, patents, proprietary technologies and other business resources after obtaining authorization from the franchisor.
voluntary thain buokstore
voluntary chain store
chain bookstore
a dozen of stores or enterprises that are willing to form a chain operation and face consumers with the same brand image and take joint venture as a link without changing the ownership relationship of their respective assets. 4.36
city hookstore
a bookstore located in a residential community and serving the residents of the community as the main object. 4.37
online bookstoreinternet bookstore;online buokstorea bookstore that mainly conducts publication trading activities through the Internet. 4.38
reader club
readerclub
book clubbaokclub
a publisher that introduces, recommends and sells publications in a membership system. 4.39
College book agencyA publishing unit set up in colleges and universities and in the field of higher education, mainly responsible for the distribution of textbooks, academic works and general books for colleges and universities (including adults).
Service department for readersA publishing unit set up by a publishing house, mainly responsible for selling its own publications and providing services to readers. 4.41
Postal distribution networkPostal distribution network for newspaper and periodicalA business network formed by a postal enterprise that intends to be responsible for the distribution of newspapers and periodicals. 4.42
Newspaper and periodical distributionPost-officeA branch of a postal enterprise that receives newspapers and periodicals from a newspaper and periodical publisher and distributes them to a postal subscription office. 4.43
Subscription office of newspaper and periodicalA branch of a postal enterprise that handles the subscription and sale of newspapers and periodicals. 4.44
Dewspaper and periodical postal outlet
Dewspaper and periodical postal outlet A branch of a postal enterprise that sells books and newspapers 4.45
Postal newspaper and periodical kiosk A fixed postal facility located on the street that sells books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall that sells books and newspapers.44
Dewspaper and periodical postal outlet
Dewspaper and periodical postal outlet A branch of a postal enterprise that mainly sells books and newspapers 4.45
Postal newspaper and periodical kiosk A fixed postal facility set up on the street to sell books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall that sells books and newspapers.44
Dewspaper and periodical postal outlet
Dewspaper and periodical postal outlet A branch of a postal enterprise that mainly sells books and newspapers 4.45
Postal newspaper and periodical kiosk A fixed postal facility set up on the street to sell books and newspapers. 4.46
Book and newspaper stand A fixed or mobile stall that sells books and newspapers.
Tip: This standard content only shows part of the intercepted content of the complete standard. If you need the complete standard, please go to the top to download the complete standard document for free.